Tim Newell, a seasoned expert in fintech and sustainability, has partnered with climate finance firm Aspiration Partners, Inc., to separate Aspiration’s green consumer financial services brand into a new standalone company.
The newly formed company will retain the Aspiration brand name and provide sustainable checking, savings, and investment accounts. These offerings aim to empower environmentally conscious individuals to combat climate change through their everyday financial activities.
Newell, who previously oversaw consumer financial products teams at Tesla and SolarCity, will serve as the CEO. He previously held the role of COO at Aspiration Partners, overseeing its consumer fintech division.
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The management team and staff from Aspiration’s consumer division will transition to the new company as founding members. Plans are underway to expand the range of eco-friendly products and features.
This spinoff of Aspiration’s consumer division as an independent neobank aligns with the growing demand for green banking services.
According to a recent McKinsey survey, consumers from various income levels and communities are increasingly interested in green financial products. Nearly 40% of US consumers express interest in adopting climate-friendly financial products.
“There’s a large and untapped demand by individuals for financial products that help rather than harm the planet,” said Tim Newell, CEO of Aspiration. The most powerful action the average US family can take in the fight against climate change is to switch to a financial partner that does not fund fossil fuel exploration or production.”
”If every household in the U.S. switched to green banking products, we’d collectively steer clear of funding the equivalent of 161 billion gallons of gasoline each year – that’s more than the annual gasoline consumption of the entire United States,” Newell added.