Rising Awareness and Environmental Concerns

In the wake of the BBC’s documentary series, “Blue Planet 2,” in 2016, plastic waste has emerged as a significant concern for consumers. Increasingly, public awareness has focused on ocean pollution and littering, making plastic waste more critical to shoppers than product pricing. Recent figures from WRAP indicate that the UK disposes of 3.7 million tonnes of plastic each year, with 32% being recycled and 30% littered. Among plastic items, plastic packaging and plastic beverage bottles now exhibit the highest recycling rates at 76% and 78%, respectively.